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Learn

Ask smarter questions to learn real subscriber preferences

popups-and-forms-feature-17
One question at a time
Answers saved to profile
Segment-ready attributes

Build richer subscriber profiles over time with smarter questions

Progressive Forms help you collect segmentable data one step at a time; no long forms or headaches required.

Build richer subscriber profiles over time with smarter questions

Progressive Forms help you collect segmentable data one step at a time; no long forms or headaches required.
Integrate Interactive Lead Magnets

Ask less each visit, learn much more

Replace lengthy forms with a single, thoughtful question at a time. Readers can quickly share preferences like diet, cuisine, or skill level, keeping friction low and completion rates high. Each response is saved to the subscriber’s profile, helping you gradually build a clearer picture of your audience and segment more effectively when needed.
Integrate Interactive Lead Magnets

Profiles that grow with every answer

Each answer is stored as a valuable attribute within the subscriber’s profile, not just a temporary tag. Over time, you gain insight into what your readers like to cook and how they prepare meals; all without overwhelming them with too many questions. When you’re ready, you can filter and personalize offers or forms based on these insights.
Integrate Interactive Lead Magnets

Show questions at the perfect moment

Display questions where and when they’re most welcome. Target prompts based on category, tag, URL pattern, device, country, or segment membership, and exclude them from places like your About or checkout pages. Combine with triggers like delay, scroll depth, exit intent, or click to ensure prompts appear naturally on both desktop and mobile.

Your complete toolkit for adaptive Progressive Forms

Polite timing, precise rules, and segment logic that fit food blogs.
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Frequency control

Show once per session, after close, or again after chosen days to reduce fatigue and keep trust high.
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Return-visitor logic

Wait until a second visit or a day threshold so questions align better with intent and feel respectful.
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URL and page rules

Target URLs by is/begins with/contains/wildcard. Include recipes and exclude About/checkout to keep relevance.
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Segment-aware display

Show only to non-subscribers or a chosen segment. Hide site-wide after signup so prompts aren’t repetitive.
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Geo and device targeting

Match by country and device. Many teams use Slide-In on mobile and a Popup Box on desktop for the same offer.
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Referrer and UTM filters

Fire only for Pinterest traffic or when a campaign UTM is present for tight message match and continuity.
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Consent & disclosures

Include a simple opt-in checkbox and privacy note when needed so collection stays transparent and compliant.
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Additional insight collection

Alongside manual answers, LWD records context like location, language, and email quality to inform segments.

FAQs

Can I use Progressive Forms for both popups and embedded forms?

Yes, you can use Progressive Forms (referred to as “Advanced Progressive Fields” in LeadsWithDemos) for both popups and embedded forms. The Advanced Progressive Fields feature in LeadsWithDemos enables you to dynamically adjust the fields shown to each subscriber based on their previous answers or interaction history, providing a more personalized and less overwhelming experience.

You can add these progressive forms to a popup (such as a popup box, slide-in, or sticky banner) or as an embedded form that appears directly within your website or landing page content. This means you are not limited to just one type of display and can mix and match according to your campaign strategy.

Can I collect data with Progressive Forms anywhere on my site?

Yes, you can collect data with Progressive Forms (Advanced Progressive Fields) anywhere on your site using LeadsWithDemos. Progressive Forms can be deployed as popups (Popup Box, Slide-In, Sticky Banner) or embedded forms directly into your content or landing pages.

You have flexible control over where these forms appear by using advanced targeting settings such as choosing specific pages, URLs, URL parts (“contains,” “starts with,” “ends with”), or using wildcards.

To collect data anywhere on your site, simply:

  • Choose your form type (popup or embedded).
  • Set the targeting/display rules to match all pages, specific URLs, or patterns.
  • Publish the campaign.

This flexibility means you can progressively collect detailed subscriber information on your homepage, recipe posts, category pages, or any other section of your website or landing page.

Can I hide questions from existing subscribers?

Yes, with LeadsWithDemos’ Progressive Forms (Advanced Progressive Fields), you can hide questions from existing subscribers or only show specific fields based on the data already collected.

Here’s how it works:

  • You can configure each field to appear only if the subscriber has not previously filled it out.
  • In the field settings, under the “Advanced” and “Progressive” options, you have toggles:
    • “Always display even if previously completed”: Show this question regardless of whether the subscriber has answered it before.
    • For Progressive logic: “Show this field only if the subscriber already has data in the following field(s)”: This lets you control visibility based on previous answers or missing information.
  • If you want to hide a question from subscribers who have already answered, simply do not toggle “Always display…” and use progressive display logic to only show questions that are still empty for each subscriber.

With this setup, existing subscribers will not be burdened with questions they’ve already answered, ensuring each visit to a form is efficient and personalized.

Do I need coding skills to set up Progressive Forms?

No, you do not need coding skills to set up Progressive Forms (Advanced Progressive Fields) with LeadsWithDemos! The entire platform, including Progressive Fields, is designed for user-friendly setup through an intuitive drag-and-drop builder. You can create, customize, and configure advanced, personalized forms—whether popups or embedded—without writing a single line of code.

Key points:

  • Setting up and customizing pop-ups and forms uses a visual, drag-and-drop interface.
  • Advanced Progressive Fields and field logic are configured through toggles and menus, not code.
  • Detailed guides and tutorials are available for each form type and feature.

You may need to add a tracking script to your website (for websites outside of LeadsWithDemos landing pages), but no coding is required to use the Progressive Fields features themselves.

Do Progressive Fields handle consent for privacy compliance?

Yes, Progressive Fields are designed to support privacy compliance. Simply include a consent checkbox when you collect a subscriber’s email for the first time (the drag-and-drop builder supports adding this opt-in to any form).

You don’t need a new consent box for each follow-up progressive question, as long as these are used for the same stated purpose (like personalizing your emails) and are explained in your privacy notice.

Each additional question can have a brief note (e.g., “We’ll use this to personalize emails.”).

If your questions ever touch on sensitive topics, check your local data laws for extra requirements. This setup helps you collect rich audience insights while staying compliant with privacy rules such as GDPR and PECR.

How does Progressive Forms improve targeting?

Progressive Forms (Advanced Progressive Fields) improve targeting by allowing you to collect subscriber information step-by-step, without overwhelming readers with long forms up front. This dynamic, user-friendly approach creates a more personalized experience and results in richer audience profiles over time. Here’s how this improves targeting:

  1. Progressive Data Collection: By asking relevant follow-up questions based on previous answers or subscriber status, you gather detailed interests (like diet, cuisine, or skill level) without risking form abandonment. This growing profile helps you naturally build real-world segments such as “gluten-free,” “baking,” or “weeknight dinners”.
  2. Audience Segmentation: All of the collected data is mapped and stored for each subscriber. You can then use advanced filters to target audience lists by any data point that was collected, interests, behaviors, engagement, custom fields, and more.
  3. Personalized Email Campaigns: With richer subscriber data, your emails can be highly tailored to each segment’s actual preferences and behaviors, directly boosting engagement and conversions.
  4. Automation: Targeted follow-up journeys can be triggered based on progressive questions answered, so new segments, interests, or behaviors are addressed automatically as your audience evolves.
  5. No Duplicate Questions: Progressive logic prevents existing subscribers from being asked the same questions over and over, making your targeting both smarter and less intrusive.

These features empower you to build, segment, and engage your audience with superior precision and ease.

Do Progressive Forms require a WordPress plugin?

No, you do NOT need a WordPress plugin to use Progressive Forms (Advanced Progressive Fields) with LeadsWithDemos.

To display LeadsWithDemos popups and forms, including those with progressive fields on any website (WordPress or otherwise), you simply need to add the LeadsWithDemos Tracking Script to your site.

There is no requirement for a specific WordPress plugin. If you are using LeadsWithDemos landing pages, the code is integrated natively and no additional steps are needed.

Do Progressive Forms replace my main fields?

No, Progressive Forms do not replace your main fields. Instead, they allow you to display fields conditionally and collect additional information progressively as your subscribers interact with your forms. The fields you set as “progressive” will only appear if certain conditions are met (e.g., if a subscriber already has data in specific fields), allowing a less overwhelming and more tailored data collection process. The rest of your main fields remain active and available unless you set specific display rules for them.

This progressive approach lets you build a richer subscriber profile over multiple interactions, rather than asking for all information upfront. Your main fields are still part of your forms but can be configured to show progressively if you choose.